Keep Ongoing Engagement
Engagement management is one of the most crucial parts of running any challenge. If you have lousy engagement management, all your hard work will be in vain. Here are some of our best practices on how to maximize engagement.
Campaigning
As an engagement manager, campaigning in your workplace is one of the best ways to get enrollment into challenges.
For campaigning, we recommend:
- Creating flyers
- Sending out PDFs
- Sending multiple emails
- Adding images of the invite code to various messages
- Sending physical letters inviting your players
Frequency
Frequent reminders to your players to stay active and engaged in your challenges will boost engagement and drive activity. Create a communication schedule in advance. Continue checking your challenge report on the DIY portal to see who is active, and who needs a nudge.
Word of Mouth
Word of mouth is one of the most powerful tools you can use to drive engagement. If you have players who really enjoy the challenge, encourage them to talk about it with other players. Nothing spurs people on better than feeling accomplished and empowered! Use the social aspects of your work environment to promote your program. You can even encourage friendly competition among participants.
Reports
The DIY Portal offers a phenomenal report system that you can use to show both stakeholders and shareholders the progress the challenge is making. For example, showing players how it only takes about 1.5 minutes to complete a Q can really motivate them to get a leg up and get competitive.
Incentivizing
Everyone loves prizes. By adding rewards to your challenges, you give players something to compete and strive for. Letting players know that they can earn rewards for playing the challenges will motivate them and make them want to perform better. Some examples of incentives are:
- A free cup of coffee
- Gift Cards
- Company apparel
- Free meals
- Anything the company deems an appropriate award
Incorporate these incentives by utilizing the instant awards and sweepstakes features inside the app!
Mandating
If all else fails, making a challenge mandatory guarantee that your players will be engaged.