Flashes at the Challenge Level and the Series Level
Series Level Flashes
These Flashes are typically set up for when a Player first uses the Invite Code and joins the Series. One Flash is preloaded by default and we recommend launching this with every Series. Below is an example of a preloaded Series Flash.
- This is the message Players will see Immediately after joining the Series.
- Please note to have the trigger event set to "Immediately when they join this Series" in order for the system to automatically send this Flash to each Player when they join. The preload Series Flash has this set as a default.
Challenge Level Flashes
The Challenge Flashes are sent at predetermined times to the Players. They are used to communicate the schedule and to drive Player engagement and may or may not include a link to a Learn More Item. Unlike the Series Level Flash, it is best practice to have these sent out at seemingly random (but actually pre-scheduled) times throughout the Challenge. You may also have these sent out by a triggered event such as a Player achieving first place on the Leaderboard.
- Read up in Advance: Direct your Players to the Learn More Library inside the app. Since all Answers to each Question can be found within the associated Learn More Item, Players who read them in advance will have an advantage.
- Learn More = Earn More: Let your Players know that clicking the Read More button at the bottom of Insight after a Question is played will earn them bonus entries into the Sweepstakes drawing.
- That's It-For Now: Communicate with your Players the end of a Challenge but leave them wanting more by announcing another Challenge is coming soon. It will keep your Players engaged and mentally checked in and not checked out.
- Here's Your Task: Provide the opportunity for the Players to earn bonus Sweepstakes entries by completing a small task. An example would be to fill out a simple one question survey at the end of gameplay. Send the link to the survey as a Learn More Item link in the Flash to make it easy on the Player.
- Did You Do It?: Send a reminder Flash to the Players inviting them to do the task from #4. Phrase it as you are helping them but remember the data collected from the survey will greatly benefit the organization and help improve further Programs.
- Win Just For Playing: Reminding the Players what prizes are up for grabs will help drive engagement and more Players playing to win. This helps the organization win by the Players being exposed to the knowledge that will drive behavioral change.
- Here are the Winners: Be sure to announce who won what. This will encourage "water cooler talk" and drive up the buzz for the next Challenge. We have found this to be particularly effective with teams who are highly competitive.